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Event Branding

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Entries in sol group (6)

Wednesday
Apr202011

The sol/RBVIYC t-shirt

Click to enlargeHere's the Broadsword-designed t-shirt that the youth sailors wore in their fundraising efforts during the BVI Spring Regatta assisted by sol.

Tuesday
Apr122011

More than a mention

Sol Petroleum, a gold sponsor of the BVI Spring Regatta and Sailing Festival (BVISR), wanted to have more of a presence beyond a public mention and a logo on event collateral. 

Broadsword put together a budgeted proposal of activities and branding opportunities to help activate Sol's sponsorship, ensure event integration and get maximum exposure.

Strategically tying in with Sol's pledge to support the Royal BVI Yacht Club (RBVIYC) junior sailing programme, we developed activities that would also benefit the RBVIYC, a founder of the BVISR. Sol hosted the RBVIYC under the Sol branded tent at the regatta village,  displayed a Sol branded optimist and facilitated raffle ticket sales to raise funds for the junior sailing programme.

Click to read more ...

Wednesday
Sep222010

sol retail launch

Media interviews at Botanic Service Station - click to enlargeThe formerly branded Shell operations in the British Virgin Islands were officially launched as Sol retail stations on Thursday, August 12. The rebranded stations now display the silver, blue and orange hue that depicts a vibrant sunburst. 

Broadsword worked diligently in the background to ensure the day ran smoothly assisting with the event setup, management and PR.

Click to read more ...

Sunday
May302010

Leverick Bay Poker 2010

sol-sponsored Leverick Bay Poker Run, May 30, 2010

Monday
Jun222009

Sol partners with BVI Athletics Association

Deborah Benjamin, country manager, Sol St Lucia Ltd (BVI Office) receives an official BVI AA Executive shirt from Dean Greenaway, president of the BVI Athletics Association.

Sol has entered into a partnership with the BVI Athletics Association to support the promotion and success of the BVI's athletes. As the main sponsor of the Association, Sol is committed to help raise awareness and vital funding for the preparation and training of athletes of the BVI as they compete in the national and international arena.

Click here to read the full press release and watch out for more....